|
Today, the overly
static and rigid term "job security", which masks a reality
that has now disappeared definitively, has been replaced by
the more fluid and dynamic term "employability". How else can
we define employability if not as "all the personal skills and
qualities that you must use in a specific yet constantly changing
work environment"? This ever-changing nature of the job market
and its structures has significantly impacted job-hunting tools.
The CURRICULUM VITAE,
for example, is no longer just a chronological list of your
past employers, duties and responsibilities. It is the commercial
vehicle for your personal marketing strategy. It testifies to
the past (by mentioning your achievements), but also reflects
the present (highlighting your current skills) and above all
it is the bearer of the future (by showing your career plan).
Your CV must not say everything about you but should elicit
the desire to meet you. It is now considerably shorter; the
four or five pages that a seasoned executive may have sent 10
years ago have given way to a maximum of two pages, or even
one in the case of a thematic curriculum (i.e. one focused on
skills).
A Curriculum Vitae no longer "tells your life story"; you analyse
it in terms of a precise objective - the job you are seeking
- and it is put forward in a deliberately chosen light - company
X or Y with which you would like to work. A Curriculum Vitae
is no longer a catalogue but a process. There is no point in
sending out 500 copies; it is better to take a more subtle approach
and produce a custom-tailored Curriculum Vitae (without going
to the extreme of making a completely different one for each
application)...
COVER LETTERS for
Curricula Vitae have also changed. They do more than merely
accompany and recite commonplaces or platitudes... They give
the reader a first impression of you, your personality and your
interest in the company to which you are writing. The standard
letters addressed to the human resources division have disappeared
and have been replaced by covering letters showing that real
research has been done on the addressee: its activities, performances,
missions, needs, problems... The quality of your research and
of the information gathered about the enterprise or the position
will determine the appropriateness of your offer of services.
If company X has a problem or need Y, you Z, are the solution
(or at any rate a part of it). If the equation X + Y = Z has
been properly formulated, the interview (the goal being pursued)
will be inevitable. Only then will you have a real job prospect.
Let us return to the topic of exploring the market. There has
always been another zone existing alongside the official one...,
but it seems that the former has expanded considerably whilst
the latter has grown dangerously rigid. In other words, 213
vacancies are currently being filled without ever having been
the object of searches through the small ads circuit or that
of employment agencies. Some 70 per cent of those who find a
job do so while the need is still latent... which bears out
the importance of strategically analysing a sector in general,
then one or several enterprises in particular. You must therefore
use your energy judiciously in hunting for a job: 70 per cent
in the so-called ACTIVE market (spontaneous contacts with companies)
and 30 per cent in the PASSIVE market (through adverts and employment
agencies).
But how can this be done? By systematically using your NETWORK
OF RELATIONS. The people you contact will give you ideas,
advice and suggestions along the way. You will therefore be
continuously building up a web until the day you meet a "recruiter/decision-maker"
with the power to hire you to fill a specific need.
The INTERVIEW itself
too has evolved appreciably. It is no longer a simple exchange
of questions and answers in which you endeavour to show yourself
in the best possible light... The advance preparatory work you
have done on yourself (drawing up your career plan - the outcome
of both your experience and your centres of interest) and in
documenting yourself about the company (what it does, in what
spirit, the problems it faces...), will enable you to position
yourself as a provider of services. The spirit of the meeting
will thus be necessarily different: instead of a dominant/dominated
situation, you will find yourselves in a win-win situation.
After being made to understand what you will contribute to it,
the company will take the now logical decision to hire you.
Covered with laurels, you will be proud to make your entry...
but beware, NEVER EVER FORGET THE NOTION OF "EMPLOYABILlTY".
You will have to continue to steer your career with a firm hand,
which will mean periodically reassessing yourself and undergoing
regular training (be it in your occupation so as to upgrade
your skills, or learning another occupation). Indeed, loyalty
to an occupation, employer or company is now an outmoded concept
at the close of 20th century, replaced by loyalty to yourself
and to your legitimate aspirations...though taking care not
to forget the market.
|
|
|